VEA Newport Beach Marriott & Spa – Edge Bar

Edge Bar at VEA Newport Beach
Edge Bar, located at the luxurious VEA Newport Beach Marriott Resort & Spa in Newport Beach, California, is the ultimate destination for refreshing drinks, coastal-inspired bites, and breathtaking views of the Pacific Ocean. This vibrant hotspot is a favorite among locals and travelers alike, offering a seamless blend of relaxation and sophistication.
As part of the reimagined VEA experience, the resort integrates modern technology throughout its guest services, enhancing convenience and creating memorable moments. Whether enjoying the lively atmosphere of Edge Bar or exploring the resort’s premier amenities, guests are immersed in a setting that combines coastal charm with cutting-edge innovation.
When VEA Newport Beach Marriott Resort & Spa sought to define the ambiance in their Edge Bar area and create a standout experience for their guests, they partnered with PixelFLEX to bring a unique LED installation to life. The goal was to upgrade the guest experience with dynamic, immersive visuals in an unexpected location: the ceiling.
To bring Marriott’s vision to life, the PixelFLEX team installed 54 FLEXStorm panels with a 6mm pixel pitch into the bar’s ceiling. The result was a weatherproof 28 x 19-foot LED screen, seamlessly integrated into the overhead structure. Since the bar is located next to the beach, this innovative installation was designed to withstand diverse environmental conditions while delivering stunning visual quality, even in bright settings.
The overhead LED screen transforms the bar into an immersive environment, offering a unique experience that goes beyond traditional dining. The ceiling comes alive with vibrant displays, dynamic lighting, and customizable visuals that can align with the bar’s theme, seasonal events, or live entertainment. Whether it’s streaming videos, showcasing brand content, or enhancing ambiance with artistic displays, the installation captivates and engages guests from every seat.
HOME OF THE PGA OF AMERICA

Advent is a research-driven storytelling agency that specializes in creating meaningful digital experiences. Their team excels in design and branding, aiming to move audiences with powerful storytelling.
Their services include solving problems through audience insights, crafting engaging narratives, and designing unique sponsorship and donor recognition programs. Advent also has extensive experience in audio-visual integration for corporate spaces, enhancing environments with innovative and engaging technology solutions.
The PGA of America‘s new Home Office in Frisco, Texas, is a state-of-the-art facility designed to host major golf championships and promote the sport. The $550 million, 600-acre campus features two public golf courses, a 10-hole short course, a large putting green, and extensive practice facilities.
The Home Office aims to host at least 26 major championships, including the KitchenAid Senior PGA Championship, KPMG Women’s PGA, and PGA Championship. This impressive facility underscores the PGA of America’s commitment to growing the game of golf and engaging a broader audience.
PixelFLEX was invited by Advent to integrate innovative technology into the new Home of the PGA of America building in Frisco, Texas. The PGA of America aimed to showcase their brand and story throughout the building with modern and unique displays.
The centerpiece display installed in their lobby celebrates PGA of America Members with the association’s logo mounted directly into the LED display. The screen serves as a dynamic element in the space that can be updated with new faces in real time.
In the main lobby, an inset of EF series LED was installed and overlaid with a woodgrain veneer. This creative display showcases a mix of design materials elevate messaging within a professional environment. This configuration allows text to appear on the wooden wall without the need for a distracting external projector. LED can provide the brightness needed to provide this visual effect.
In the executive suite, five separate direct view LED columns were installed to display coordinated, or individual, content as desired in the setting. These columns can serve as both dynamic art pieces and functional displays, with real-time content updates, showcasing the versatility of direct view LED technology.
The fourth installation is located in the coaching center and features a creative configuration of direct view LED columns. The 1.9mm pixel pitch provides an ideal viewing experience for the screen as it wraps across the walls and ceilings of the space. This installation functions as an abstract leaderboard, offering a unique and creative display solution.
PixelFLEX is proud to have partnered with Advent and the PGA of America to integrate modern technology into their space to enhance their brand presence and tell their story.
SCHOOLCRAFT COLLEGE

TEL Systems, an audiovisual systems integrator in Ann Arbor, Michigan, designs technology systems for clients across the Midwest in new constructions and renovations.
Leveraging strategic alliances with top technology manufacturers, they deliver cost-effective, technically proficient solutions. With a comprehensive product line and experienced engineering and design professionals, TEL Systems creates custom audiovisual solutions tailored to client needs.
Schoolcraft College’s Culinary Arts program in Livonia, Michigan is nationally recognized for its hands-on education and dedication to student development.
The program features advanced culinary classrooms designed to enhance both individual and team learning experiences. Students work with high-quality foods and equipment, gaining professional skills in cutting-edge facilities, which prepare them for successful careers.
PixelFLEX was asked to partner with TEL Systems to elevate the learning experience at Schoolcraft College by installing a cutting-edge direct view LED display. FLEXMod was selected for its unique ability to create a curved, seamless screen, enhancing visual engagement. The installation comprised 26 cabinets of FLEXMod with a 1.9mm pixel pitch, resulting in a 35-feet wide, 6-feet tall overhead display that curves across the front of the culinary program’s classroom.
This innovative LED display allows students to have an enhanced, up-close view of the instructor during lessons, significantly improving the educational experience.
The curved, bezel-free screen ensures that every student has a clear, unobstructed view, making it easier to follow demonstrations and instructions. This installation not only modernizes the classroom environment but also supports a more interactive and immersive learning process. The high resolution and superior image quality of the LED display provide detailed visuals, crucial for culinary students who need to observe intricate techniques and presentations.
By integrating advanced LED technology into the classroom, PixelFLEX and TEL Systems have created a dynamic and effective teaching tool that enhances student engagement and facilitates a better understanding of the culinary arts.

Substance Church opened in 2004 under the vision and guidance of lead pastor Peter Haas and an ultra contemporary worship. A fast start led to multiple campuses serving the Twin Cities. It is a young congregation with nearly 70% of its members being under the age of 30, reaching out to the Twin Cities for Christ.
With the church’s ultra contemporary worship approach, the church was looking to create a nearly 50′ wide LED screen as the centerpiece of the church’s worship each week. The wall is in a 4K configuration which gives extremely high quality and crisp video playback to the churches congregation.
“The biggest advantage to working with PixelFLEX is the breadth and flexibility of the product lines they are creating. They are not content to use the same technology over-and-over, but are instead continuing to develop and evolve their products for the betterment of any LED video installation with the best pricing to match.”
Technical Director for Substance

Nineteen01 is a Lyon Community property and sister property to The Marke focused on upscale, high-end living rental property with an edge. Located in Southern California in the heart of Orange County, it is known as one of the most coveted apartment communities in California. With one of a kind amenities, Lyon Communities offers a unique window into the world of luxury living to the southern California population, as well as all across the country.
Looking to build upon the status of what they created with The Marke property, Lyon Communities turned to PixelFLEX once again to offer another high-end amenity to its property. Utilizing a full outdoor rated 6mm SMD LED screen, Nineteen01 looked to create a one-of-a-kind focal point display solution for their residence pool deck. The screen is used for event, parties, and basic watching of Television to all pool goers throughout the year.

In the world of sports entertainment, there are few productions as iconic as Monday Night Football. Broadcast weekly on ESPN during the NFL season to viewers around the world, the televised intro must bring fans into the game with a sense of excitement and anticipation. Wanting to create a unique on-air experience for the latest intro that could combine both the on-field action and in-studio energy, longtime partner HABANA Avenue designed a cutting-edge environment.
Now complete, it was time to send the footage full of exciting shots featuring music superstars Hank Williams Jr, Florida Georgia Line and Jason Derulo to the team in post-production. Knowing they were able to create an exciting and brand-specific environment, Levy and the production team were elated with the performance capabilities behind the production design.
Wanting to create a unique on-air experience for the latest intro that could combine both the on-field action and in-studio energy, longtime partner HABANA Avenue designed a cutting-edge environment with lighting and LED video supplied by Elite Multimedia, who provided over 250 tiles of PixelFLEX.
“PixelFLEX gave us full access to their technical team, and while that may sound simple, when there are so many moving parts, communication is often as equally important as technical expertise, and PixelFLEX provides both.”
President & Founder, HABANA Avenue



Novartis is a global healthcare company based in Switzerland that provides solutions to address the evolving needs of patients worldwide. They use science-based innovation to address some of society’s most challenging healthcare issues. They discover and develop breakthrough treatments and find new ways to deliver them to as many people as possible. They also aim to provide a shareholder return that rewards those who invest their money, time and ideas in our company.
For the 2016 American Heart Association’s Scientific Sessions, medical industry leader Novartis was looking to make a dynamic statement creating a digital and interactive trade show booth. Within the booth there were 13 PixelFLEX LED surfaces, which helped turn what normally would be static graphics into digital surface which helped draw huge crowds to their booth throughout the 3 day event.
“The day the show opened, my account manager and I stood back to look at the design and it was unbelievable. Together we walked the show floor and from every angle, the technology blended with the structures and balanced itself very well with the overall design. Technology should fit into the overall booth environment and not take it over, and that’s exactly what the PixelFLEX technology did.”
President, Xibita
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